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Beacon State of Mind: Transportation

If we’ve learned anything from Governor Christie’s Bridgegate, it’s that nothing gets people fired up quite like traffic and parking. Although it’s a little late to help the embattled denizens of Fort Lee, beacons could levy numerable improvements for New York’s city drivers. Beacon’s micro-location capabilities could help steer drivers back to their cars in parking lots and garages (a competency for which Apple recently filed a patent), as well as facilitate payments for parking and gas. Many cities in the U.S. and abroad have had success with wide-scale deployment of parking sensors, and NYC has also experimented with small pilot studies in Lower Manhattan and in Brooklyn. Beacons could provide a more cost-effective alternative to embedded sensors, and provide the City the economic and operational efficiencies of smart parking meters and responsive pricing. Beacons also have utility for drivers on the go. A City-wide beacon infrastructure could provide an effective platform to…